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October 26, 2026
How Medical Affairs Covers a Congress, From the Coverage Plan to the Readout
The congress is in nine days. The agenda sits in a spreadsheet with four hundred rows, the travel list was set in August, and three MSLs have each flagged the same plenary as the one they want..
October 21, 2026
Pharma Speaker Programs: Six Decisions to Make Before the First Invite
A brand team plans forty dinner programs for the year. The speakers are the physicians the sales team knows best, the deck is last year's with a new date on the cover, and half the room attended in.
October 19, 2026
Scientific Response Documents: What Goes in Them and How Teams Keep Them Current
An oncologist emails medical information to ask whether there is any data on using your product in patients with moderate hepatic impairment. The label says little. A specialist searches the shared.
October 14, 2026
How Medical Affairs Runs an Investigator-Initiated Study
The proposal came in as an email attachment three weeks ago. Legal's approval is a comment in the margin of a Word file that has been renamed twice since. Someone asked this morning which.
October 13, 2026
Pre-Launch Field Medical Starts in Phase 3
The board asks for field medical in the same quarter as the expected approval. The job description, the territory map, and the first advisory board land in one month. The MSLs meet the investigators.
October 7, 2026
How to Evaluate a Medical Insights Platform
Medical affairs insights are only useful when someone can find them later and show what changed because of them. A line that says “HCP positive, send data” cannot be themed, routed, or closed. This.
October 5, 2026
Field Medical Insights: How to Capture What the Visit Meant
The note goes in at 6:40 p.m. It says the visit was positive and that data was requested. By Thursday nobody can say which data, for which patients, or whether the comment challenged the study the.
September 28, 2026
KOL Engagement Strategy for Medical Affairs
Most KOL engagement strategies fail in the second month, and the failure is boring. Global medical writes a list of experts. The MSL opens a different list on Monday, the one that matches the.
