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AI in Medical Affairs: A Practical Guide to KOL Engagement and MSL Efficiency

April 17, 2026

AI in Medical Affairs: A Practical Guide to KOL Engagement and MSL Efficiency

Your Medical Affairs team is drowning in signal. Publications, trial readouts, congress content, real-world evidence, digital discourse, MSL field notes — every channel is producing more data,.

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Commercial Analytics in Pharma and Life Sciences: The Complete Guide for 2026

April 1, 2026

Commercial Analytics in Pharma and Life Sciences: The Complete Guide for 2026

Commercial Analytics in Pharma and Life Sciences: The Complete Guide for 2026 The pharmaceutical industry stands at a pivotal crossroads. With R&D costs continuing to climb and nearly 50% of drug.

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Omnichannel KOL Engagement Strategy: A 2026 Playbook for Pharma Field Teams

March 26, 2026

Omnichannel KOL Engagement Strategy: A 2026 Playbook for Pharma Field Teams

Omnichannel KOL Engagement Strategy: A 2026 Playbook for Pharma Field Teams Most pharma companies have an omnichannel KOL engagement strategy on paper. Few have one that their MSLs actually use. The.

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TikaMobile Launches A New Companion App

TikaMobile, a leader in transforming field medical efforts for the Life Science industries, is excited about the launch of its innovative companion app for TikaMSL, a platform for strategic KOL engagement. 

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May 01, 2024

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Apr

28

Product Launch Timeline for Rare Disease & Oncology Indications: T-24 Months to Launch

When working with companies that are preparing for their product launch, we get asked a lot of questions. Although the specific questions vary from client to client, there are some that are consistently on the list of nearly every company we speak with.

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April 28, 2023

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TikaMSL: A Day in the Life of an MSL on Tikamobile

Experience TikaMSL, TikaMobile's Medical Affairs application created to help Medical Science Liaisons manage their Key Opinion Leaders and Medical Information Requests interactions across the organization. This video depicts the day in the life of Medical Science Liaisons using TikaMSL.

Overview of TikaMSL - CRM and BI Solution for Medical Science Liaisons

With the life sciences industry continuing to face healthcare reforms, regulatory pressures and fierce competition, Medical Science Liaisons are increasingly called upon to identify and engage with Key Opinion Leaders (KOLs). As their roles and responsibilities expand, the need for a technology platform that can enable MSLs to profile and target KOLs, capture and log interactions, and track Medical Inquiry Request Forms has become urgent. Welcome to TikaMSL.