In the past decade, there has been a mass shift from the use of desktops to mobile devices as the primary source of information.
Because of this, many people expect real time information at their fingertips at anytime and anywhere. In 2019 there are over 5.1 billion unique mobile internet users, up 2% from the previous year. On top of that, 50% of the time individuals spend on digital media is on mobile apps. With this increase in usage of mobile devices, it is imperative that life sciences companies match this immense growth and utilize mobile.