Medical Information—often shortened to Med Info—is the function within a life-science company that provides accurate, balanced, and non-promotional scientific answers to questions from healthcare professionals, patients, and internal colleagues. Requests range from dosing guidance and safety profiles to off-label literature, all handled under strict regulatory and pharmacovigilance rules.
Inquiry Response: Deliver evidence-based answers via phone, email, chat, or customer portals, ensuring every reply is documented and medically reviewed.
Content Library Management: Maintain standard response letters, FAQs, slide sets, and white papers that support consistent, compliant communication.
Publication Surveillance: Track new journal articles and conference data, updating internal resources so the latest evidence is always at hand.
Escalation & Adverse-Event Reporting: Route safety signals or product-quality complaints to Pharmacovigilance and Quality teams within mandated timelines.
When an inquiry arrives, Med Info logs it in a secure database, assesses medical complexity, and selects an approved response or drafts a custom one supported by peer-reviewed sources. Complex or off-label questions trigger additional medical-legal review. Each interaction closes with a satisfaction check and audit-ready documentation, preserving a transparent trail for regulators.
Global Regulations: Must follow FDA, EMA, PMDA, and country-specific guidance on scientific exchange.
Standard Operating Procedures (SOPs): Define intake, triage, response, and escalation steps for every inquiry type.
Data Privacy: Protect personal health information in line with HIPAA, GDPR, and regional laws.
Quality Monitoring: Regular audits, response-time KPIs, and knowledge-base accuracy checks guard against drift.
Because Med Info sits at the intersection of product data and real-world questions, its inquiry trends often reveal shifting clinical practice, emerging safety concerns, or gaps in educational materials. Insights fed back to Medical Affairs, Safety, and Commercial Planning can refine messaging, trigger evidence-generation studies, or prompt updates to prescribing information—ultimately improving patient care and bolstering brand credibility.